Daca ati asteptat sa apara un semn pentru o intalnire virtuala, luati in considerare acest lucru: specialistii spun ca intalnirea online pe fondul pandemiei coronavirusului are potentialul de a crea conexiuni emotionale mai puternice, ceea ce duce la relatii de lunga durata. Liniile directoare de distantare sociala au dus la o multime de cupluri recent angajate si casatorite care navigheaza impreuna cu masuri de sedere la domiciliu – dar acest lucru a prezentat, de asemenea, o provocare deosebit de diferita pentru persoane singure. In timp ce intalnirea online este la fel de populara ca de fiecare data, pandemia a dus la o crestere a datelor FaceTime, a apelurilor telefonice si a ideilor de intalniri atipice care nu implica timpul fizic petrecut impreuna. Si desi unii pot crede ca chimia fizica este cel mai important factor pentru o relatie de succes, expertii din industrie spun altfel.
Intalnirea fizica, in timp ce este distantata fizic, le permite oamenilor sa isi consolideze conexiunile emotionale intre ei, indiferent daca s-au potrivit doar pe o aplicatie sau s-au vazut intamplator de luni intregi. De fapt, unii spun ca pandemia COVID-19 are potentialul de a schimba modul in care oamenii dateaza in viitor. Am vorbit cu experti din industrie din aplicatii de intalnire populare pentru a afla de ce. Aici, descompunem modul in care intalnirea in timpul COVID-19 creeaza conexiuni emotionale mai puternice, ceea ce poate duce la relatii mai sanatoase si de lunga durata.
Conexiunile emotionale sunt o prioritate
Unii datatori online nu sunt preocupati de conexiunile emotionale de indata ce se potrivesc. Dar pentru cei interesati sa gaseasca o relatie de durata, o legatura emotionala puternica este esentiala pentru succes. Acum, fara posibilitatea de a explora conexiunile fizice in carantina, compatibilitatea emotionala are prioritate. „Conexiunea emotionala este baza relatiei voastre”, spune Liz Colizza, sef de terapie, MAC, LPC, NCC pentru aplicatia de consiliere in relatii Lasting. “Este legatura sau atasamentul emotional pe care il impartasesti cu partenerul tau. Toate cuplurile au o conexiune emotionala, dar conteaza calitatea conexiunii tale. Cercetarile arata ca acesta este cel mai puternic predictor de stabilitate si satisfactie emotionala intr-un angajament angajat. relatie.”
In timp ce aplicatiile de intalnire sunt concepute pentru a ajuta utilizatorii sa gaseasca conexiuni autentice, multi si-au pivotat serviciile pentru a ajuta singuri sa valorifice conexiunile emotionale pe fondul COVID-19. „Exista in continuare pozitii pozitive pentru a face conexiuni si pentru a ne intalni practic chiar in timp ce suntem in carantina”, spune vicepresedintele de strategie al lui Bumble, Priti Joshi. “Am auzit de la mai multi utilizatori ca calitatea conexiunii pe care o faceti cu o alta persoana in timpul COVID-19 are potentialul de a fi chiar mai bun decat ceea ce ar fi putut fi inainte.”
De fapt, datele timpurii de la OkCupid dovedesc ca conexiunile emotionale sunt acum de varf pentru datori. Conform datelor interne ale companiei culese de la inceputul carantinei, 84 la suta dintre respondentii OkCupid considera ca este important sa existe o conexiune emotionala inainte de una fizica. In ultimele doua luni, 73% dintre utilizatorii OkCupid au spus ca dragostea este mai importanta decat sexul in acest moment – de fapt, 41% dintre respondentii OkCupid ar spune „te iubesc” cu cineva pe care nu l-au cunoscut niciodata in persoana, daca s-ar simti corect. Desi intalnirea virtuala este o experienta noua pentru multi, datele timpurii si feedback-ul indica faptul ca utilizatorii profita de acest moment pentru a gasi conexiuni emotionale autentice cu meciurile lor.
Ramaneti conectat este mai usor decat vreodata
Cu atat de multe mijloace de comunicare, este mai usor ca niciodata sa ramai conectat (si sa datezi cu intentie). Drept urmare, utilizatorii devin mai confortabili cu datele FaceTime si apelurile telefonice din timp. „Inainte de pandemie, a merge la date virtuale prin apeluri vocale si video chat inainte de intalnirea in persoana a fost rareori norma, chiar daca a fost ceva pe care l-am incurajat intotdeauna”, spune Joshi. “Mai multe persoane sunt dornice sa mearga la o data video decat ne-am putea crede. De fapt, am observat o crestere de 84 la suta a apelurilor vocale si a chaturilor video in timpul saptamanii care se incheie pe 27 martie, in timp ce apelurile video in timpul saptamanii care se incheie pe 13 martie. ”
Datele de la Hinge spun o poveste similara. “Datele video sunt o modalitate excelenta de a va continua calatoria cu un meci in timp ce va aflati in siguranta in interior”, spune un purtator de cuvant. Conform unui studiu realizat de Hinge Labs al marcii, 85% dintre utilizatorii care au experimentat o intalnire video spun ca este o modalitate mai buna de a cunoaste pe cineva [spre deosebire de simpla trimitere a mesajelor intre ele]. Un alt 63% din utilizatori spun ca au simtit o conexiune in crestere cu cineva prin videochat.
De la inceputul carantinei, persoanele care au dat online sunt, de asemenea, mai susceptibile sa „defineasca relatia” cu cineva pe care doar l-au datat. Datele arata ca unul din trei utilizatori de balamale este deschis sa fie exclusiv cu o potrivire cu care au conversat doar video – de fapt, acest numar este chiar mai mare pentru utilizatorii care identifica barbati (43 la suta, ca sa fie exact), ceea ce indica faptul ca datele virtuale ajutati utilizatorii sa stabileasca conexiuni mai puternice la inceput. “Acest moment deosebit de greu inspira utilizatorii sa intalneasca practic si sa se deschida emotional in moduri noi”, adauga purtatorul de cuvant.
Aplicatiile inoveaza pentru a face eficienta intalnirii virtuale
Acum, brandurile lanseaza noi caracteristici pentru a ajuta cuplurile sa se conecteze mai repede decat inainte. In aprilie, Bumble a lansat un joc in aplicatie pentru a incuraja meciurile sa se implice in intrebari si raspunsuri rapide pentru a se cunoaste rapid, precum si a mesajelor vocale pentru a trimite note audio la meciuri.
In mod similar, OkCupid – cunoscut pentru intrebari de profil extinse care ajuta la initierea conversatiei – a adaugat sute de solicitari specifice despre intalnirea in timp ce distantarea sociala ii ajuta pe utilizatori sa se simta confortabil cu realitatea actuala. Din cauza acestor noi intrebari hiper-focus, aplicatia a inregistrat o crestere de 11 la suta a primelor mesaje trimise in comparatie cu acelasi interval de timp din 2019.
La Hinge, utilizatorii pot marca in mod privat cand sunt gata pentru o data virtuala – odata ce ambele meciuri o fac, aplicatia va incuraja cuplul sa se deconecteze. „Transformarea conversatiilor in date – virtuale sau nu – poate fi dificila si am constatat ca o treime dintre utilizatorii nostri considera ca acest moment particular al intalnirii este acela in care s-au simtit cel mai putin increzatori”, spune purtatorul de cuvant al aplicatiei. „De curand am lansat„ Date from Home ”pentru a ajuta utilizatorii sa treaca de la chat cu meciul lor la o data efectiva, semnaland cu usurinta cand sunt pregatiti pentru un apel video.”
Brandurile continua sa impartaseasca idei de intalnire virtuale unice pentru a ajuta utilizatorii sa gaseasca noi modalitati creative de a se conecta in timp ce respecta ghidurile de distantare sociala. (Hinge a creat chiar imagini de fundal Zoom pentru a face ca datele digitale sa se simta mai realiste.) Povestile din social media arata modul in care single-urile creeaza conexiuni – de la a-si comanda mancarea reciproca pana la vizionarea de filme impreuna pe FaceTime, utilizatorii gasesc modalitati unice de a-si face datele captivante chiar daca fizic nu pot fi impreuna.
By keeping dates lighthearted and fun, users are able to establish a strong emotional connection early on without feeling pressure to commit to a serious relationship quickly. “It may be helpful to think of these ‘dates’ as simple phone calls and time to get to know each other better,” says Colizza. “It takes the pressure off making eye contact the entire time, it makes conversations less awkward, and you’ll create fun shared memories.”
Long-Distance Communication Is Now an Option
Dating apps are also catering to users by lifting location restrictions, allowing them to date anywhere in the world. “We don’t want our users to distance socially just because they’re physically apart,” says Joshi. “We want to give them the tools and resources they need to make connections in different, exciting ways. By allowing our users to swipe anywhere in the country, we’re giving them the technology to connect with someone in a different city, state or country during an unprecedented period of isolation.”
Similarly, OkCupid users are open to connecting with someone outside of their immediate location. According to the company’s data, distance preference has been updated to “Anywhere” over 1.5 million times since the beginning of quarantine. As a result, those who changed their distance preference to “Anywhere” saw an immediate five percent increase in likes and five percent spike in conversations.
Because users are willing to expand their circle, they’re more likely to find compatible matches they might not have connected with pre-quarantine. “We also know that so many of our users are living in communities that they don’t normally live in—maybe a student is living at home with their parents, as an example,” adds Joshi. “We wanted to give our users the ability to also find others that might be a part of their community in the future.”
Users Are Showing More Vulnerability
Online dating prior to the coronavirus carried the expectation to eventually meet up. For some, the thought of meeting a stranger shortly after matching online adds an element of stress, which can affect the relationship.
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But this expectation is on hold, allowing for users to feel more comfortable initiating conversations and opening up. “We have some great features like voice call and video chat that allow for an even deeper connection without having to meet in public,” says Joshi. “The feature—which we launched last year—allows our users to make voice and video calls within the app without sharing any personal information, like a phone number or email address.”
By keeping communication virtual, users are able to open up to their matches without worrying about having to meet in person before they’re ready. And since data indicates that the majority of online daters are receptive to dating now, they’ll be able to express more vulnerability as the relationship progresses.
Deeper Conversations Happen Organically
Without the ability to spend physical time together, dating during a pandemic is helping users initiate deeper conversations quicker. “We’ve heard from a number of our users that the quality of connection that you make with another person during COVID-19 has the potential to be even better than what it could’ve been before,” says Joshi. “One user in Vancouver has even said that she’s experienced a ‘seismic tonal shift’ in online dating since the coronavirus pandemic has intensified and self-isolation has become the new reality.”
“That same user said that she feels that going through this experience has made her open up more to her Bumble matches, and she’s been more vulnerable when meeting new people online,” Joshi adds. “We’re also hearing from other users that they’re feeling more relaxed and more comfortable having deeper conversations online since the pressure is off to immediately meet up in real life.”
By opening up about important topics early on, you’ll set yourself up for a healthy emotional connection with your partner. “Building a strong emotional connection virtually is the best thing you can do for your relationship during quarantine,” says Colizza. “Then, you both feel that you are there for each other, which creates a felt sense of emotional safety and security in your relationship. This is the experience of secure attachment. There’s an incredible thing that happens when you are securely attached to someone—you are free to become more fully your best self.”
Keep in mind, though, emotional connections don’t always come from deep, late-night heart-to-hearts. An emotional connection is also strengthened through fun moments too, like playing iMessage games, sharing memes, or laughing over FaceTime. “Another way to stay emotionally connected is to answer your partner’s emotional calls for humor,” Colizza adds. “Check-in during the day with a funny gif or meme. Inviting joy and laughter into your relationship strengthens your emotional bond and shifts the focus to the positive.”
Though couples are still in the early stages of social distance dating, experts predict emotional connections will continue to strengthen amid the coronavirus pandemic. “It’s too soon to tell what impact this will have on the future of our business, but we know people are making deeper connections virtually at this time,” says Joshi.
“While you can never replace meeting someone in person, digital dating is actually inspiring people to create deeper connections earlier on,” concludes a Hinge rep. “We anticipate that this time will lead to stronger, long-lasting relationships. We believe digital dates, as a precursor to meeting in person, will be a trend that stays with us beyond this moment in time.”
